Generator are set to go Parisian chic in Winter 2014! Yes, the secret is out and confirmed on new promotional materials, which first circulated at ‘City Fair’ Wembley at the end of June.
The huge property is located in the 10th Arrondissement, close to Gare du Nord… and coincidentally just a few blocks from the newest St. Christopher’s hostel to open in Paris.
While St. Christopher have the location (you will see it first as you come out the station), Generator have the beds – almost 1000! By far the biggest hostel bed offering in a hostel in France.
Once the property is fully renovated and individually styled with French flair, it will offer penthouse rooms with private terraces, a vast selection of dorms and private rooms, large bar and nightclub, cafe and lounge and a range of entertainment – making it a premier addition to the haven of arts and cafe culture the area is now bursting with.
The property will have views towards Montmartre and the Sacre Coeur and will obviously be in high demand for both FIT and group bookings, the latter which will be keenly utilised by both buyer and supplier.
So – the question is… which part of the year of Winter 2014 will the property actually be unveiled in all it’s ‘je ne sais quoi’?! That’s something that the Generator are keeping secret for now 😉
HostelBookers ‘Awards for Excellence’ have announced their ‘Best Chains’ for 2013 and the winners are:
All are juggernauts in the industry and set for expansion in 2013.
Generator Berlin Mitte is due to open towards the end of April, along with their two Barcelona properties (Hotel & Hostel – same building, separate receptions). The growth that Generator has experienced in the last two years has been phenomenal. Long gone are the days of having a stand-alone property in London – they now hold fort in Hamburg, Venice, Dublin, Copenhagen and Berlin East. They have recently re-branded with a new bright pink logo and have modernised their look, moving away from the rave hey day of the nineties.
I was at ITB last week and attended a great party by Generator – billed as “rising from the ashes for one night only!” in the Mitte property. Great location for the hot ‘industrial Berlin’ party that ensued, with VJs, DJs spinning proper vinyl, fire performers and classy mixologists creating deadly cocktails for the night.
Equity Point is considered the most worldly of the three chains, with properties in the USA, UK, Spain, Portugal and Morocco. Equity Point also opens in Prague within the next few weeks. It’s location can’t be beat, in close proximity to Charles Bridge in the ‘Old Town’, where you find the famous Prague Astronomical Clock. Equity has always fared well in regards to recognitions and industry awards, with a lot of other hostels trying to follow in their footsteps.
PLUS has really grown due to its Berlin opening a few years back, making it the third country it has foundations in. Infamous already for providing fun and varied accommodations in Italy, the chain also has a base in Prague…. and is rumoured to be eyeing off their next country to conquer! Their camping grounds and facilities really set the brand apart from the other winning chains…. if you want a real ‘Roman holiday‘ than this chain is definitely for you!
Congrats to all three on the amazing achievement and for forging their niche products in what has become an extremely cut-throat, competitive market
Check out all the Awards for Excellence winners here: http://www.hostelbookers.com/2013-top-accommodation/
Most destinations mentioned are cheaply reached by budget airlines